Travel and Markets: the guitarwrist–the non-profit, sustainable jewellery brand–has revealed an exciting new collaboration: the Gibson Gives Collection. The new Gibson Gives Collection contains a range of jewellery made from strings donated by Gibson–the leading iconic American instrument brand–through the use of their guitars from the Gibson London Showroom. Each item is handmade and encompasses various styles of bracelet, ring, necklace, and earrings with a Gibson tag attached to each. The items are packaged in a luxury hardshell presentation case in the classic Gibson guitar case
colours of brown and pink crushed velvet. Associated with each item is a Certificate of Authentication including a unique serial number. The Gibson Gives Collection from the guitarwrist is available exclusively online via: https://www.theguitarwrist.co.uk/gibson-guitars/.
The new range marks the guitarwrist’s first collaboration with leading iconic guitar brand Gibson and all profits will benefit Gibson Gives. Gibson supports the global community through its philanthropic arm, Gibson Gives–a 501(c)(3). The mission of Gibson Gives is to create, develop, and support non-profit organizations in their efforts to advance musicians, youth-focused education, music, and health and wellness initiatives across the globe . For more information, visit: www.gibsongives.org.
the guitarwrist
Founded in 2017 by UK music industry executive, Ian Rendall, the guitarwrist is a not for profit, sustainability, and charity fund raising initiative which gets artists to donate their played strings, when they come to restring, and upcycles these into handmade items of jewelry with 100% of the profits going to the artist’s charity of choice.
The guitarwrist has three main aims:
1) To reduce the estimated 700,000 kg/1,543,235 lbs. of guitar strings metal that ends up in landfill each year.
2) To raise awareness and funds for charities and worthy causes.
3) To give fans a great piece of memorabilia.
Gibson, the iconic American instrument brand, has shaped the sounds of generations of musicians and music lovers across genres for 128 years. Founded in 1894 and headquartered in Nashville, TN, Gibson Brands has a legacy of world-class craftsmanship, legendary music partnerships, and progressive product evolution that is unrivaled among musical instrument companies. The Gibson Brands portfolio includes Gibson, the leading guitar brand, as well as many of the most beloved and recognizable music brands, including Epiphone, which has been on every stage since 1873, Kramer, the original MADE TO ROCK HARD guitar brand, MESA/Boogie, the home of tone, KRK, behind great music for over 30 years, and Maestro, the founder of effect pedals.
