December 6, 2022, Dubai, United Arab Emirates – Youmi Beauty, a renowned, Dubai-based, cosmetic brand founded by mega beauty influencer and business woman, Youmna Khoury, which caters to the fierce women of the Arab world, has sold out of its famed contact lense line within hours of re-launching its website on December 6th, 2022. After a two-year hiatus to rebrand and expand luxe product offerings, Youmi Beauty is back on the market to put itself at the forefront of the high-end beauty industry.
With great anticipation leading up to the re-launch of the brand, the Shade L’Africa and La Seychelles contact lenses were sold-out worldwide within a matter of hours of the website going live, with most purchases coming from the Kingdom of Saudi Arabia. Due to the influx of traffic, the site had also crashed for a 15 minutes period, which was anticipated by Youmi Beauty with the IT team on standby, as the brand experienced thousands of messages from fans enquiring about the relaunch over the past few weeks.
Founder of Youmi Beauty, Youmna Khoury, commented “I am so pleased to have seen such a high demand for my products, after spending years perfecting the brand, it is amazing to see such a positive reaction from my customers worldwide. I have received so many questions on when the contact lenses will be back in stock, we are working as quickly and efficiently as possible to ensure that they will be back restocked soon. The best part of the contact lenses selling out is that 25% of the generated sales of Youmi Beauty go towards the charity I started to give back to children’s orphanages, charities aiding the disabled, and countries in need.”
Youmi Beauty relaunches better than ever, ready to take the company to new heights, reaching larger audiences and expanding its offerings with products in the pipeline from skincare to hair accessories. The 26-year old social media beauty sensation has been working alongside her team for the past two years to further source higher-quality materials and introduce new products to the already existing contact lense, lash, and hair extension collections, personally involving herself in the creative process. Additionally, the brand has introduced other features such as worldwide shipping, express delivery, sustainable packaging, and has also paired each purchase with charitable contributions.
About Youmi Beauty
Youmi Beauty is a renowned cosmetic brand that is the brainchild of mega beauty and fashion influencer Youma Khouri. First launched in 2017, the empowering beauty brand saw immediate success with its famed contact lenses, which were later complemented by eyelashes and hair extensions. After a two-year hiatus of researching and sourcing the perfect products to offer, Youmi Beauty is back on the market to put itself at the forefront of the high-end luxury beauty market. The brand inspires all women of the world to feel confident and empowered whilst celebrating the women of both today and tomorrow. With starting the Youmi Beauty Charity Foundation, 25% of the generated sales of Youmi Beauty goes towards children’s orphanages, charities aiding the disabled, and different countries in need. The brand also thinks globally in terms of sustainability, including its introduction of recycled paper for the packaging, consciously contributing to its plastic footprint.
